Plans encourage owners to keep on top of their pet’s essential health requirements, while helping veterinary practices to improve compliance and develop longstanding relationships with their clients.

With cheaper alternatives to prescription products being more readily available over the counter, preventative health plans are also a great way to ensure owners visit vets for treatments and continue to give their pet the best possible care.

In the USA, a typical plan would include annual vaccinations, 6 month health checks, flea, tick and heartworm treatment – but this is your practice, your clients and your local competition, so you have the choice to choose what components go into your plan.